Central Coast Wines: Exponential Change

“Many of the wineries of California’s Central Coast are still young, but their potential to produce great Pinot Noir, Chardonnay and Syrah are enormous. In a decade, the top viticulture areas of Santa Barbara, Santa Rita Hills and the limestone hillsides west of Paso Robles will be as well known as Napa and Sonoma.” ~Robert Parker, August 2006 Little more than 30 years ago, the Central Coast - defined as Ventura, Santa Barbara, San Luis Obispo and Monterey counties – were nothing more than a loose aggregate of beachside towns, tract housing, mom and pop eateries and lone motels. There were few reasons to visit, unless you preferred an idyllic stroll along the Pacific Ocean or the gentle rolling hills of the rural valleys. No one wanted to live in isolated communities that offered no real amenities, other than nostalgia and nice views.

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